Publications

A range of publications and thought leadership is available to UK entertainment and media (E&M) companies:

Global Entertainment and Media Outlook 2009–2013
Created by top economists and PricewaterhouseCoopers’ industry experts, the annual Global Entertainment and Media Outlook presents the industry’s most comprehensive global five-year forecast. The Outlook analyses E&M market data and provides quantitative market forecasts for 12 industry segments in 48 countries across four regions – EMEA, North America (inc Canada) Asia Pacific and Latin America).

Brand new era: managing in a downturn, positioning for an upturn in the media sector
The media sector is facing the combined forces of a cyclical downturn and structural transition from off-line to online. Analogue to digital. Media companies are responding to the downturn by driving through a series of cost-cutting measures. Many changes are long-overdue. A brand new era cuts through the complexity and responds to the urgency by setting out a transformation agenda for media executives, helping them manage the downturn and position for an upturn.

On Media (5th Edition): From riches to rags: Prospects for local newspapers
This paper assesses the challenges faced by the newspaper industry and potential ways of addressing them. In particular, we understand that time is of the essence: long-term structural factors together with recent cyclical effects mean that to ensure continued provision for consumers of diverse and plural regional/local news provision, policy makers may need to move quickly.

The medium is the message: Outlook for magazine publishing in the digital age
Our global research focuses on two key questions: How is the behaviour of consumers changing when they read magazines? How are publishers and advertising agencies responding to these changes? Our conclusions are based on a global online survey of more than 5,000 consumers, and interviews with leading publishers and media buyers.

On Media (4th Edition): Navigating Choppy Waters
This UK publication and fourth edition of On Media includes two articles: Managing through the credit crunch – intangibles must play their part Online advertising through the downturn – weathering the storm.

Media Insights – European edition
Published annually each January or February, this paper analyses the trends driving M&A activity in the European media sector. We also review predictions from the last edition, and set out our thoughts for the coming year and beyond.