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All parties involved in the corporate reporting debate agree that numbers aren't enough when communicating company performance. But the debate continues over how best to inform the market in today’s environment.

In 2008, PwC surveyed the narrative reporting practices of the FTSE 350 to review their responses to the Business Review. Joining the dots – A summary of the narrative reporting practices of the FTSE 350 found continued improvement in companies’ reporting but ongoing challenges when presenting a coherent picture of performance.

As the business world moves toward a broader corporate reporting model, PricewaterhouseCoopers is committed to helping companies negotiate this shift and meet the widening needs of investors and stakeholders. Log onto www.corporatereporting.com to read more than 90 real-life examples of good reporting.

PwC's specialists have also joined forces with other leaders in the campaign for better reporting. Under the banner of Report Leadership, this group aims to challenge established thinking on corporate reporting. We have developed simple, practical ways to improve narrative and financial reporting, based on input and feedback from investors. To make our ideas realistic, we've focused on what is achievable within the current IFRS model by improving disclosure and presentation.

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