Forest, paper and packaging: CEO perspectives 2010

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January 2010

The third edition of CEO Perspectives in FPP summarises the thoughts of 33 CEOs from the forest, paper & non-paper packaging sectors around the world on key issues facing the industry.

The economic crisis exacerbated existing market declines and precipitated steep drops in demand in many companies in the sector. It’s clear the FPP industry needs to reshape itself to meet future challenges – but how?

Interview findings indicate the need for:

Further industry consolidation
Reducing capacity and refining business models
Reducing costs, increasing process innovation and efficient use of raw materials
Positioning FPP as a sustainable industry – getting the most value from every tree
Capitalising on new revenue streams through alternative uses of fibre and biomass

These issues are explored in depth in the publication.

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© 2010 PricewaterhouseCoopers. All rights reserved. "PricewaterhouseCoopers" and "PwC" refer to the network of member firms of PricewaterhouseCoopers International Limited (PwCIL). Each member firm is a separate legal entity and does not act as agent of PwCIL or any other member firm. PwCIL does not provide any services to clients. PwCIL is not responsible or liable for the acts or omissions of any of its member firms nor can it control the exercise of their professional judgment or bind them in any way. No member firm is responsible or liable for the acts or omissions of any other member firm nor can it control the exercise of another member firm's professional judgment or bind another member firm or PwCIL in any way.