Commercial & market due diligence

If a corporate or a private equity house wants to acquire another company, it will need to thoroughly understand that company’s current and projected performance. PwC provides a commercial due diligence report, which usually involves a comprehensive review of the company’s business plan in the context of projected market conditions and the industry/competition.

Our strategy group numbers more than 100 dedicated due diligence specialists and consultants, each with a specific sector focus (enabling rapid diagnosis of key deal issues), and many with previous commercial management experience in some of the world’s leading companies. Each member of the team can draw on the extensive expertise and the resources of PwC’s worldwide industry networks.

We have conducted over 600 commercial due diligence and 150 consulting assignments worldwide. We regularly work alongside PwC financial due diligence teams to share findings and conclusions. As a result, PwC’s conclusions are based on well-researched and integrated views on all aspects of the transaction.

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Potential issues

• You are considering acquiring a company, but there is market or competitive uncertainty, such as new technologies, customers, trends, legislation, powerful buyers, or a new geographic market etc, and you need to know how these issues might impact the current and future value of the company
• You are considering acquiring a company, and the revenue/EBIT projections appear to be very aggressive (relative to historic performance). You therefore need to test/validate the achievability of these projections
• You are considering acquiring a company, and a significant proportion of the revenue/EBIT projections appear to be based upon the success of new products, customers and/or markets. You therefore need to test/validate the reasonableness of these assumptions