Hospitality Directions Europe: Issue 18

November 2008

Hospitality Directions Europe is our biannual flagship research journal, which comprises forecasts, analysis and original thought-provoking research.If you would like to receive alerts about new articles and research please register here.

January 2009

Since our last forecast below, the situation has worsened as this year's worst case scenario has become stark reality, to learn more, please read: Hospitality Directions Europe: Revisions to forecast January 2009 

Issue 18 - Our latest edition contains three articles - all very timely, given the current difficult economic conditions.

UK hotels forecast: the bigger the boom, the bigger the bust is our latest UK hotels forecast. After five years of unbroken revenue growth, September ushered in a period of volatile trading for the sector. The deteriorating economic environment and travel outlook seems likely to mark a change of fortune for UK hotels with buyers, not sellers, of hotel rooms very much in the driving seat again as consumer spending shifts. In a classic boom and bust sector, it's happening again. Our report gives the outlook for hotels in London, the provinces, Manchester, Edinburgh and Birmingham.

Hotels: managing in a downturn addresses how the credit crunch is impacting the hotel sector as consumer spending changes and what hotel operators should do to survive these difficult times.

The promise of emerging market urbanites: this market briefing paper looks further afield to places such as Russia, Latin America and Eastern Europe.  Hospitality and leisure companies should not lose sight of a trend that is present in many emerging markets: the rise of the urban middle class consumer. As disposable income increases so does consumer spending as well as tourism. Our report examines the opportunities for hotels, theme parks and leisure shoppers.