Slight improvement in sentiment
Our latest April 2019 survey shows a slight improvement in sentiment since December: marginally more people think they will be better off in the next 12 months than worse off, reflecting the wider economic landscape of low unemployment, real wage growth and low interest rates, which has an overall positive impact on the wallets of consumers.
Stronger sentiment than during recession
Although not as optimistic as in late 2015 and early 2016, this is an improvement in sentiment compared with both our last survey at Christmas and this time last year, and significantly stronger sentiment than at any time during the last recession.
Growing divergence between age groups
Brexit uncertainty affecting fewer consumers
Brexit uncertainty is affecting fewer consumers than in our December survey; a minority, but more so among young people, Londoners and the Northern Irish, say they will reduce their spending or postpone big ticket purchases because of Brexit
Spending to vary across different categories
Not all categories of spending will benefit from this positive sentiment, with consumers saying they’ll spend more on groceries, home improvement and going out, but less on big ticket items, and for the first time amongst under 45 year olds, clothing.