Alanna Attwood

Alanna Attwood

Financial Services Disruption and Innovation Lead, PwC United Kingdom

Alanna helps companies capitalise on the opportunities disruption brings within the financial services industry, working with both financial service providers and technology companies. Previous experience as an Insurance Technology Consultant and Industry Lead at Startupbootcamp InsurTech Colab program, working with insurance partners and startup's to address real business challenges with emerging technologies. She joined PwC after qualifying as a Barrister and working in the insurance industry. Passionate about gender equality, she is a HeForShe champion and actively involved initiatives such as the PwC Women in Insurance Technology community.