Sam Tomlinson

Media Insight & Assurance, PwC United Kingdom

Sam is a partner in PwC’s media assurance practice and have worked with media organisations in London and New York since 1999.

I lead our award-winning work on audience measurement and advertising effectiveness and have advised clients on issues ranging from media audit to impact measurement to digital strategy to cross-border news consumption.  Our measurement and media assurance services cover publishing, websites, apps, television, radio, out-of-home and live events.