Source: PwC External Consumer
Our research shows that 72% of people are unlikely to introduce smart home technology in the next two to five years.
Nevertheless, of those who already own a smart device, the impact in the day to day running of their homes is significant. We believe that, much like the adoption of smart phones and other smart technology - momentum will build at an accelerating pace rather than subside.
The opportunity and challenge for companies is to engage and understand their customers.
We believe customers don’t necessarily understand the range of smart energy products on offer, or the potential they have to ease their busy lives or reduce their energy bills.
How can companies change this lack of knowledge into real know-how?
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