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Disruptive solutions give you the chance to be different


Our journey began back in 2007, when I founded Evolve with the vision to create a business that would provide something different for our customers that they could not find anywhere else.

Now, more than a decade later, our disruptive influence has helped our business to flourish. We have won multiple awards for our customer-centric software solutions and can proudly say we are a fully-accredited Microsoft partner with more than than 70 customers worldwide.

My driving ethos when setting up Evolve was to fill a gap in the market for bespoke software for businesses; something I quickly identified as being important to help in setting us apart from our competition.

Every year, decision-makers process more than £100 billion of rebates using paper-based and manual processes, and it was my vision to bring about major disruption to this industry and set up a company that could meet this need for our clients more efficiently and with swift lead-in times for implementation.

We wanted to make this process as simple as possible for our customers and, for that reason, we developed e-Bate - our rebate and price management platform, which is disrupting the way real-time data is used in dynamic pricing.

Our aim was to develop a product that is not only easy to use, but which provides enhanced options for customisation, flexibility and transparency, as well as enabling its users to more effectively identify deviation in their data. I'm proud to say that this is precisely what we have achieved with e-Bate.

Implementing e-Bate takes just 16 weeks from start to finish and is based on the premise of providing seamless functionality, to transform the way our clients manage their rebates. It's been extremely well received.

We have been able to help our customers to utilise their data in a more intelligent and efficient manner, and ultimately, these are the things that give our business an edge over our rivals.

Supporting your customers by providing them with solutions they cannot find anywhere else is the essence of what it means to be a disruptive influence in your sector. If I could offer my advice to other companies that are searching for a way to stand out from the crowd, I would say simply this: you need to find a way to offer something different and to solve a problem that your customers are facing.

Disruption in any industry is therefore important. It helps to drive change and promote new and innovative ways of working. Our focus on customer needs has given us the opportunity to grow year-on-year, so for all the budding disruptors out there, I say take the bull by the horns and don't be afraid to challenge the status quo.

Leanne Bonner-Cooke, Award Winning Technology Entrepreneur and CEO of Evolve Technologies

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