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How can organisations reshape business strategy with AI?

Using AI to enhance business decision-making, process automation and solving practical problems.

AI is ready right now to boost productivity and decision making. Use cases are multiplying, but strategy will determine the long-term winners.

AI can boost the bottom line—starting now

54% of executives say that AI solutions have already increased productivity in their businesses. These leaders are using AI to automate processes too complex for older technologies; to identify trends in historical data; and to provide forward-looking intelligence to strengthen human decisions.

AI is making back office functions, such as tax and finance, do more with less and see into the future. Other AI use cases (PwC has hundreds, in every sector of the economy) include financial planning, medical diagnosis, customised retail offerings, and models of individual customer behaviour. Soon AI will transform transportation, manufacturing, media, and more.

The place to start is with a business problem. AI will likely be part of the solution, whether for strategy setting, customer experience and care, billing, compliance, procurement, and logistics.. Organisations will need measures of ROI that can catch AI’s indirect benefits, such as freeing humans from mundane tasks or improving effectiveness of decisions.

But solving problems is just the start. Long-term success demands an AI-aligned strategy.

How we can help

Want to win with AI? Let PwC’s experience help align your business strategy with the latest technology. We support all four parts of an AI-inspired strategy reboot:

  • Knowledge. Bring senior executives up to date on AI’s advances, the pain points that AI can solve, what the competition is doing, and what’s on the horizon.
  • Priorities. PwC can help determine which AI options support your most important goals.
  • Technology and talent. PwC can help build the right technology—including through collaborations with AI software companies—as well as AI-aligned skills and culture.
  • Governance. To reduce errors and mitigate risk, PwC can help embed transparency and security into AI from the start.

AI is an embarrassment of riches: it can do so much, across the entire value chain. With PwC’s help, you’ll identify the strategic insights, focus, tools, and talent to harness its power.

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Rob McCargow

Rob McCargow

Director of Artificial Intelligence, PwC United Kingdom

Tel: +44 (0)7841 567264