Video transcript: Rethinking Cloud Strategy: From Migration to Innovation in the AI Er

Speakers

• Robin McBurnie – Partner, Oracle UK Lead, PwC UK

• Kevin Doig – Partner, Leader Technology Strategy & AaR

• Jason Rees – Senior Vice President, Technology Cloud Engineering, Oracle EMEA
  

Transcript

Robin Burnie: Hi, I'm Robin Mcburnie and today I'm joined by Jason Rees from Oracle and Kevin Doig from PwC.

Jason and Kevin, please introduce yourselves.

Jason Rees: Thank you, Robin. Hi Kevin, my name is Jason Rees.

I run our Technology Cloud engineering group in Oracle across EMEA.

Kevin Doig: Thank you both, Kevin Doig.

I lead PwC’s strategy and architecture practise across the UK.

Robin Burnie: Great. So today we're going to be unpacking some of the findings from the EMEA Cloud Business Survey that PwC recently published.

The survey explores how more than 1400 business and technology leaders across 26 territories in EMEA, the Middle East and Africa are evolving cloud strategies for resilience, sovereignty, agentic AI and cost governance to drive transformation and stay ahead in a complex and digital landscape.

Robin Burnie: Kevin, how are EMEA organisations evolving their cloud strategy?

Kevin Doig: I think it's, it's really interesting when you go through the surveys that 82% of our respondents have called out, they're rebuilding their cloud strategies from the bottom up.

So if I reflect back a few years ago, there's a huge focus on cloud adoption, cloud migration.

We're now into a world where we're optimising what's already in the cloud.

So how can you leverage new cloud native services from the likes of Oracle to really increase that speed of innovation?

How can you start leveraging AI and understanding the data in your estate to really to really get the most of of what all of our cloud providers are are offering to us to move at pace.

And it's a really interesting time.

Robin Burnie: Thank you.

And Jason, from an Oracle point of view, how would you say EMEA organisations are evolving their cloud strategy?

And I guess it would be great to have your views on how the Oracle partnership with PwC supports this.

Jason Rees: Yeah, I think you're absolutely right, Kevin.

I think customers and clients are just looking again at their strategies.

I think there's been a case in the last few years people understand why cloud computing can really help them transform, whether or not they're building new, whether or not they're modernising, existing using our Fusion applications or our OCI platform.

But I've found in the last couple of years, clients are really now looking at what else they can be doing.

Clearly sovereignty is an incredibly important topic now, certainly across Europe in particular.

And I think the of AI has made everyone realising that actually cloud computing isn't just there to be able to run things in a more efficient, cheaper way.

They're now looking to see how they can optimise, make use of the data assets they have in order that they really can look at that business value.

I think the last thing I'd say from a strategy point of view, multi cloud now is an incredibly important topic.

It really is about removing, locking, removing the those walled gardens that I'd like to say.

And ultimately it's about giving customers choice, the right cloud for the right workload, but making sure the hard engineering work has been done.

And I think that all adds to the strategy our clients are looking at.

Robin Burnie: Thank you, Jason.

And certainly from my point of view, it's been fantastic to see us developer industry solutions and also the embedded AI that brings with many recent successes in our ERP implementations, for example.