The Old Vic: Inspiring a new audience

The Old Vic is one of the best known and best loved theatres in the world, synonymous with the greatest acting talent that Britain has ever produced. Our support began in 2012 when we became title sponsors of the PwC Under 25s Club, designed make the theatre accessible to the next generation and inspire a new audience. The scheme was a huge success with over 60,000 tickets being sold.

Now in the 4th year of our partnership we are pleased to support the PwC £10 Previews which will target an audience of all ages by providing 500 £10 tickets for each of the first five performances of every Old Vic production. PwC £10 Previews launch in September 2015 and are designed to support Artistic Director Matthew Warchus' philosophy that there should be no barriers, financial or otherwise, for people who would otherwise find theatre engaging and exciting. We hope to extend the legacy of the Under 25s Club by making theatre even more accessible and inspiring to a wider audience.