We asked patients about their approach to using new technology to engage with healthcare, wellness and fitness. Unsurprisingly there was a difference between the generations and their approach. However, whilst their approaches may be different, all generations are willing to use technology and seek care in non-traditional settings.
One in ten (9%) UK adults use a wearable fitness band, such as Fitbit, to monitor their health and wellbeing.
The most common technological products used to monitor health and wellbeing include:
However, two in five (43%) do not use technology to monitor their health, and a further three in ten (31%) do not monitor their health at all.
Despite new technological channels opening up allowing adults in the UK to communicate with a doctor about any medical issues they may have, the majority (54%) would still prefer to talk to a doctor over the phone. A quarter would use email (24%) or live online chat (23%), while 16% would use Skype to communicate with their doctor.
We also asked patients how much responsibility they are prepared to take for their own health and well-being.
How much are people realising that some of their healthcare is in their own hands?
The most common ways adults who have taken steps to improve their health over the last 12 months have done so is by:
Overall we found a difference in attitudes between younger and older consumers.
Consumers are planning to spend more on their own wellness and fitness over the next few years.
There is forecast to be big growth in health and fitness related technology in 2020.